Kilbourne: Yes, however a few of this depends on the nature of the item. There are some items for which I do not think there could be accountable marketing, such as cigarettes. There are products that are even needed and great. They can be offered in ethical ways. There are companies that for a long period of time have actually made an effort to promote responsibly and market healthy images.
For example, if you wished to discover business, you 'd discover a professional in company, someone that had truly succeeded and whose track record shows outcomes (due to the fact that results are all that matters, everything else is simply talk). Likewise, the reality is: the reality is usually seen, rarely heard.
Is your story controversial all by itself? There are particular subjects that the media seems to be getting on regularly. You can in fact search for what is popular on the Internet or in the news by going to Google Trends or to Technorati.
Keys took the information from 6 nations (despite the fact that information from more than 20 was readily available) and designed the diet-heart hypothesis. The hypothesis mentions that those nations with the greatest rate of heart illness likewise consumed the most fat, and vice-versa for those with the most affordable rates of heart problem.
So what in the world is all the difficulty about, you may be believing. Well I'm going to buck the pattern set by the billion-dollar "health foods" market and mass media. I'm going to poke a bit even more into their so-called health television history advice.
Contact the media outlet and ask to talk to the particular reporter. Leave a message if you can't get through. Request their e-mail address and send them an e-mail (we'll be covering how to pitch your story in future articles).
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